Are you looking to increase the number of Likes on Instagram to promote your business? This article outlines how to get more Likes on Instagram without spending excessive time or a lot of money.
Do you have the most Likes for your Instagram posts as of now?
In the majority of companies, there is no answer!
Don’t fret, this isn’t a lose-lose situation. If your Likes don’t increase post-by-post in time, then your company lacks a social media strategy.
There are a lot of strategies to increase the number of likes on Instagram.
In this blog, we share the top-tested methods to gain more Instagram Likes and followers.
Proven Ways on How to Get More Likes on Instagram
Most brands read a few articles about the best time to post on Instagram and develop a social media strategy around that. With this strategy in hand, they carry out different activities with the hope that it will bring more attention to their brand. Some may work, but we can’t guarantee that they will bring optimal results.
Businesses don’t thrive on the basis of hope. They flourish on KNOWLEDGE and ACTION.
Finding out how to gain more followers and likes on Instagram is an art. Most brands test and identify their strategy. But what is the best strategy to gain more likes, let us discuss in this blog.
Why are likes and engagement so important?
Does it really matter?
What will happen if you’re not getting many likes?
Is it that important for your brand?
The answer is “YES”.
Your brand’s social media presence is the front door to your business. An Instagram brand page with 3 or 5 posts is not a great start. Brands must have a good follower number and average likes per post to gain the trust of Instagram users.
The growth of Instagram fans and followers begins an incredible, growing process of exposing your brand to the whole world. If it happens with time, you are in the right path.
Let’s examine that cycle and explain how it will help you grow your business.
Gain More Exposure
The goal of getting a lot of engagement and likes on Instagram isn’t just for your self-esteem; it’s also an opportunity to advertise for free!
Social media is a great way to help your business grow since users have become very social!
If you have an engaging page, then your followers will begin to follow you.
That’s right, you’ve received free word-of-mouth referrals to your company’s Instagram page, brimming with engagement and likes.
If it seems like a long shot, it’s not.
Social media accounts are similar to snowballs.
Once they receive the perfect momentum, it is very hard to stop its growth on the social media platform.
More Followers, More and More
What happens when fans connect your page to their friends and followers?
You get even more followers!
Followers generate new followers, and some people may be enticed to buy followers while they are just starting (DON’T purchase followers).
This natural increase in the followers is healthy and sustainable. When you have followers due to referrals, they’re primed and attracted to the content you post on Instagram.
Post Consistently
When you post constantly, you attract more followers and, in turn, more engagement.
Likes attract followers. Those who love your content, bring more followers.
As you continue this process, you develop a vibrant Instagram community. Don’t get upset, if your Instagram page is not growing as expected, some pages take time.
How to increase the number of Likes on Instagram: 20 Amazing Instagram Hacks
Now that you’ve been able to understand the advantages of more Likes on Instagram, let’s talk about ways to accomplish it.
These suggestions will help you to devise a strategy of your own and enhance engagement.
1. Make Use of Hashtags
There is a strong correlation between the engagement level and the number of hashtags used on Instagram photos.
More hashtags mean more engagement! It’s as simple as that!
Instagram lets you use thirty hashtags per image. There’s nothing wrong with limiting yourself to one or two. Instagram suggests using 3 – 5 hashtags per reel, but there is no upper limit for using hashtags.
It’s important to understand that using non-relevant hashtags to reach 30 won’t do you any good. Social media experts suggest that brands must use only relevant hashtags in their posts.
2. Use Filters but Sparingly
People want to feel as if they’re becoming acquainted with the real you via the pages of your Instagram account. Instagram prefers natural photos and videos without filters. Filters make photos look unprofessional and result in fewer likes.
Instead of sharing photos with filters, take the chance to post photos that help your followers become familiar with your personality.
For example, share pictures of
- Your daily routine.
- Your Team work.
- Your Desk (Organized or Messy).
- Your Pet (caught in action).
3. Clear Call-to-Action Incorporation
Research shows that images with the word “like” in the caption received 89% more Likes and with “comment” got 200 x more comments!
You can also use a good call to action to encourage more likes and comments. It leads to more tagging and sharing of your posts.
A SaaS company with a new social media management tool can use call to actions like
- Start your Free trial Today
- Try Now
- Schedule your first post in minutes
- Get Started Free
- Sign Up Free
- Join Us
These CTAs will encourage users to try their services and product. It is a good way to build sales too.
4. Don’t over-edit
High dose of edit is overdose to followers. It will completely alter the exact nature of your post, and people will forget it.
Do not edit too much! Particularly for Instagram!
We’ve all seen Instagram images that have been altered to the point of least recognition.
They typically grab your interest, but they don’t keep it for long. It’s even difficult to determine what the image is of. To avoid this error, do minimal editing on the photo. Let your photos look natural and grab more attention.
5. Edgy Photos Perform Better
Photos with more structures and edges are found to perform better. Yes, we’re talking about images with a lot of edges!
Photos with more edges naturally grab a little more attention, because our eyes take a few extra moments to process them. When someone sits and really looks at your photo, then they are more likely to be drawn to it!
Instead of just throwing random things in the photo, concentrate more on creating structures and buildings in interesting ways.
6. More Likes and Followers for Brighter Pictures
Keep your photos bright. Try to share more details with your followers and viewers on the go. To do so, you need clear and bright photos with your message.
Pictures with brighter colors consistently receive more followers than those with dark colors. If your image is dark, consider using an editing application to brighten it up. If you’ve got a more vibrant photo, you’ll gain more followers and likes.
If you want to show only one thing in particular or share little details about your product or service, you can use darker images. If not, avoid!
7. Color Palette for Instagram
What are those colors? Why do they perform better?
Photos with blue, gray, and green have the most interaction on Instagram. These colors feel warm, natural, and calm. Blue sky, lush green parks, and the ocean make us feel relaxed and happy.
Avoid orange, yellow, and pink. Very bright or messy colors sometimes feel too loud and less attractive. It is always better to stick to cooler shades.
Pro Tip:
If you want to choose between a picture that looks awful in blue and a better picture with bright orange, you should still choose the better picture. Though it is at the opposite end of the color spectrum, it will perform better than the awful blue picture.
8. Include Faces
Is your Instagram a gallery of images of morning coffee and food? It is one of the reasons for less engagement in your Instagram account.
People are naturally drawn to people, and that means they love seeing your face on the post. A study has shown that Instagram users liked images with human faces 38% more than images with texts.
Although people would love to see your Hamster, what spots more attention is your face.
Instagram prefers a variety of faces. Yes, Selfies still work! And so are your colleagues, customers, kids, and your family photos.
9. Stay Active with Instagram Stories
Back in the old days, Instagram was only about pictures. The algorithm and trends have changed a lot in 2025. It’s time for more engagement and stories.
Yes, stories are a great way to keep your followers engaged. Followers who like your story will also check your Instagram account for other relevant stories. If they really like your account, they will follow you. It is a great way to gain more followers.
Our recent research has found that more than 350,000 stories are posted every minute on Instagram. Almost 8 out of 10 Instagram users post a story regularly.
Sometimes, one person posts more than one story, too. Your fresh stories and life updates are a treat to your followers.
10. Best Time to Post on Instagram
Instagram posts have the highest potential to go viral in a few minutes, if done at the right time.
The same image can give different results depending on the day and time it was posted.
There are two ways you can determine the most appropriate time to publish.
- Follow recommendations from the “experts.”
- Utilize your audience’s analytics.
Social media experts are flooded with a wealth of contradicting data on the ideal time to post. Some say that the best time to post on Instagram is on a Thursday around 10 AM. Some say that Mondays are the best days to post at 3 PM. Why do they receive different answers?
It’s just because they’re working with various audience segments!!
To determine what is most effective for you, observe the engagement pattern and identify the best time to post on Instagram.
11. Variety is the Key
Selfies, food pictures, or self–promotion posts lose interest over time. The trick to gain more followers on Instagram is to mix up content type and formats.
- Memes
- Behind the scenes content
- Funny moments
- Sneak peek of your day
Keep your content diverse and engage your followers with more exciting content. It makes your profile more entertaining and keeps your audience coming back for more.
12. Follow Online Trends
Instagram relies on viral trends for engagement. So, if something pops in your industry as a viral trend, stick to it. Create your own version and update it on your Instagram account. Who knows, your post may hit bigger than the original version.
But how to know the trending ones? Try indzu social, our social media management tool with a salient feature that shares the latest trends straight to your dashboard.
13. Utilize Other Social Media
Create a system that lets all social media platforms work together. Use Facebook and Twitter to direct followers to your Instagram and do the same in reverse. Add links in your bio or About Us page. Facebook also has a section to link to other social profiles. Utilize all social media platforms to gain more followers and likes.
14. Offer Your Followers a Glimpse” Behind the Scenes”
Your Instagram followers want to see who you really are. Try to add a glimpse of your daily life in posts. These posts build a connection with your followers and allow them to experience how your business operates.
In these posts, try to answer these questions for more engagement:
Who are you working with?
What is your neighborhood like?
What does your office look like?
Do you work from home?
If yes, please take your pets along and show them your home office setup. Anything that makes your followers feel as if they’re becoming acquainted with the real you will result in more likes.
15. How to get more Likes on Instagram using Influencers
Do you know who is the most influential person in your area? If you haven’t, you must. About 40% of followers of micro-influencers frequently engage with their content.
What does that mean to you?
If you are able to work with a micro-influencer in order to advertise your page, you will most likely get more followers and likes.
16. How to Get More Likes on Instagram with Videos
If a photo is worth 1000 likes, a video is worth one million likes.
By posting short video clips on Instagram, it is possible to capture your viewers’ attention. Videos are found to be very effective for growing on Instagram. As you begin to integrate video content into the Instagram strategy, be sure you adhere to these general guidelines:
- Keep your videos short and simple. People don’t want to sit through the same movie.
- Videos must be of high quality and professionally produced.
- Videos must have a purpose. Do not just create videos because we told you to do so.
- Create videos to enhance the experience of your followers.
- Post customer stories.
If you’re not using your Instagram to share the stories of your most satisfied customers, you’re missing a big chance!
If people visit your Instagram page and see smiling customers, they are enticed to stick around!
17. Write Customer Reviews – Highlight those five-star moments
People always enjoy a success story. Posts that are real, relatable, and radiate joy are well received by your customers. Share your customer reviews and stories in your posts. It is a great way to entertain your customers. You must also obtain permission from your customer before you publish the story. You are building trust here.
18. Upload High Quality Images
How to get more likes on Instagram using high-quality Images?
In case your Instagram accounts is your top priority, and you are sharing everything you can in just five minutes, you are probably not going to get lots of users.
Everything you post on the web must be of the highest quality. Your posts are the first thing seen by any customer. The first positive impression is important for your brand.
If you publish quality images, you are prone to get more likes and shares.
19. Engage with Your Followers
Instagram algorithm favors posts that get more likes and shares within the first 60 minutes. If your followers interact with your post through comments, reply immediately to make it viral. It is a great way to connect deeply with your followers and earn their trust.
20. Giveaways!
One way to increase your followers and likes is by providing giveaways or discount coupons. You can ask your followers to comment or like your post to avail a prize and set a time period. Once the time period is over, pick a winner.
Make sure to share a picture of the winner with the prize in your next post.
These giveaways and discount coupons generate more likes and followers to your account.
Conclusion
These 20 tips should set you on the right path to increasing your Instagram fans and follows.
If you’re only able to recall two items in this post (hopefully you’ll be able to remember more), remember these things:
- Post regularly
- Use high-quality images & videos.
- Post stories of ten.
The quality and consistency of your posts will take you far in the world of social media.
What other strategies have been able to increase your followers and likes on Instagram?
