If you are on TikTok and posting on TikTok, then you would also want to bring your content to the “For You” section of TikTok. But how can your content get there? If your content gets more engagement just within one or two hours after posting regularly, then definitely one day your content will land on the “For You” section of TikTok.

But how to get more engagement within one or two hour of posting ?

For that you need to post at the best time.

Do you know that Wednesday and Thursday are the best days to post on TikTok? And if you are planning to post content on the best days, then you should also learn the best time to post on TikTok on Thursday and Wednesday.

What is the best time to post on TikTok on Thursday?

Here is the best time to post on TikTok

Thursday

3 p.m. – 5 p.m.

What are the dilemmas of afternoons? You are tired of the morning activities and want to take a break at noon. But if you are at the office, work, or school. It is not possible. Taking a short break and scrolling through TikTok could feel like a break.

This happens to most people; it could be a reason why this time is considered the best time to post on TikTok on Thursday.

What is the 2nd-best time to post on TikTok on Thursday?

Here is the 2nd-best time to post on Thursday

Thursday

12 p.m. – 3 p.m.

People often check their phones during lunch breaks. Additionally, when they restart their work, they frequently engage in mindless scrolling before resuming. This is why this time slot is one of the best times to post on Thursday.

What is the 3rd best time to post on TikTok on Thursday?

Here is the 3rd best time to post on Thursday

Thursday

8 a.m. – 10 a.m.

When people wake up, they need some motivation or stimulation to start the day. They need fresh energy and want to catch up on all the interesting things or content they missed overnight. So, scrolling TikTok during this time becomes their favorite pastime.

What is the 4th best time to post on TikTok on Thursday?

The 4th best time is

Thursday

6 p.m. – 8 p.m.

Do you remember the old days when people returned from the office or work and watched television? But those days are gone; TikTok is the best source of entertainment now.

And people use it to switch from work mode to relaxed mode. For them, it’s “Me Time”. That is why this evening slot becomes a good time to post on TikTok.

What is the 5th best time to post on TikTok on Thursday?

This table represents the 5th-best time

Thursday

1 p.m. – 2 p.m.

This is a good time, as for most people it is their lunchtime. They can engage with TikTok in a guilt-free way. Others use this as a midday break or try to get a break from their morning routine.

If we sum up, here are the best times to post on TikTok on Thursday

Rank Time
Best Time 3 p.m. – 5 p.m.
2nd Best Time to Post on Thursday 12 p.m. – 3 p.m.
3rd Best Time to Post on Thursday 8 a.m. – 10 a.m.
4th Best Time to Post on Thursday 6 p.m. – 8 p.m.
5th Best Time to Post on Thursday 1 p.m. – 2 p.m.

post on TikTok on Thursday

Best content ideas for TikTok on Thursday

Now you know the best times to post on TikTok Thursday. Let us have a look at the best content ideas for Thursday.

H3: TikTok Content Ideas for the 3 PM – 5 PM Time Slot

During this time, the audience is seeking a brief respite. Their energy level is a bit down. They are often bored at the end of the school or workday, looking for a distraction. So, we can consider making content like this.

Content Ideas
Get Ready for the Weekend With Me
Quick & Easy Skits / Relatable Comedy
Trending Audio Challenges
“Thursday Thoughts” Q&A
Challenge Content
Humorous Content

TikTok Content Ideas for the 12 PM – 3 PM Time Slot

People are taking breaks for lunch, restarting their work or school. They want something short and quick to shift their mood back to work.

Here are some content suggestions.

Content Ideas
What I Eat in a Day
Get Ready With Me for the Second Half of the Day
Creative Tips About Organization
Tips and Tricks About Productivity
Educational / Informative Content

TikTok Content Ideas for the 8 AM – 10 AM Time Slot

This is a time when people are waking up, planning their day ahead, thinking of what they missed the day before, or trying to catch up on TikTok, what they missed last night.

Here are some content suggestions

Content Ideas
A Fast-Paced “5-Minute Morning Routine”
Motivational Quotes or a Pep Talk for the Day
Outfit of the Day
Get Ready With Me
Product Demos / Reviews
Motivational or Inspiring Content

TikTok Content Ideas for the 6 PM – 8 PM Time Slot

For most people, work has finished during this time. They are preparing dinner, planning for the next day, doing homework, or spending some leisure time. Here are some content suggestions

Content Ideas
Self-Care Routines
Thursday Night Dinner Ideas
Storytime Videos
Review a Show / Movie / Book
Motivational / Recap Content
Brand Stories
Any Tutorial or Long-Format Content

TikTok Content Ideas for the 1 PM – 2 PM Time Slot.

This is lunchtime for most of people. They are looking to get entertained and disengaged from their regular work. Here are some content ideas

Content Ideas
Relatable “Work Fails”
“Student Life” Skits
Interactive Content like Polls and Q&A
Very Short, Punchy Comedy or Interesting Hooks
Product Reviews / Demos

Which Industries should post on Thursday?

Thursday is one of the best days to post on Instagram. So, industries should not miss posting on Thursdays. However, some industries see higher traction on Thursdays. They are

Content Ideas
Education & Coaching
E-Commerce & Retail
Entertainment & Influencers
Health & Wellness
Creative / SaaS / Marketing

Note

1. By Thursday evening, a shift toward entertainment and wellness content is seen.

Tips to make your TikTok Thursday content more engaging

1. Post when the maximum people are active on TikTok, that is, at the best times to post.

2. Use the storytelling method. People are more open to personal and emotional stories. So, rather than promoting yourself, tell something about yourself.

This will help people connect with you.

3. TikTok audience loves short-format content. Prefer to have a hook in your video. Keep the video short and dynamic.

4. Make your audience feel valued. They should think that you are responding to their comments, posts, and reactions.

5. Post with appropriate captions, Hashtags, and sounds.

Which countries should post on Thursday?

All countries can post on Thursday, but for some countries, Thursday has brought more traction and engagement.

Here is the list of those countries.

United States

Italy

UK

Australia 

New Zealand

Africa

The Philippines

Pakistan

New Zealand

countries should post on Thursday

How to know your best time to post on Thursday

  • When you are starting out on TikTok, you have no reference point to decide the best time to post on TikTok on Thursday. But after you have posted regularly for 4 weeks. TikTok analytics will give you the suggestion. 

And remember that the suggestion is only valid for you. Also, as you grow more on TikTok and post more content, the analytics will get more and more refined.  

  • Open your TikTok 
  • Tap on your profile  
  • Tap on the Hamburger icon (three vertical lines), and then click on “TikTok studio” 

TikTok studio

  • That will take you to Analytics 
  • Click on “View All” 
  • After that, you can click on “Followers” 
  • If you scroll down, you can see “Most active times”. Here you can see both “Days” and “Times” 

Most active times

This portion shows you the times at which most of your TikTok followers are active. Here you can judge when your followers are most active on Thursday.  

Observe your competitors

  1. Suppose you want to know what your ideal time to post on TikTok on Thursday. You can observe your competitors.

Choose 5 main competitors and visit their TikTok profiles. Observe at what time on Thursday they have posted a reel, carousel, or image-related content.

  1. You can make a table and note down the timings. For starters, just observe when they get their maximum views. As you become more and more familiar, observe other forms of engagement, like comments, likes, etc., to know what timing gives more engagement.

Try posting at different time slots

In this blog, we have mentioned various best time slots for Thursday. You should not stick to a single time slot.

Try posting at a single time slot for eight Thursdays, then you can try changing the time slots.  You can also experiment by posting 4 or 5 videos in every time slot.

After this, you will have a clear idea of the best time suitable for you to post on Thursday.

Also, these three steps will give you more than enough idea about what your ideal time to post on TikTok is on Thursday.

FAQs

1. Is TikTok the largest social media platform?

No, TikTok is one of the largest social media platforms. Facebook is the largest social platform.

Social Media Platform Size
Facebook 3.05 Billion
YouTube 2.70 Billion
TikTok 1.93 Billion

TikTok ranks 3rd when it comes to the largest number of followers.

2. Is it better to post at the exact start of a time block?

This is the question of many creators, but one should post ten to fifteen minutes before the best time slot. For example, if the best time slot is between 3 pm and 5 pm, you can post 10 or 15 minutes before 3 pm.

3. Are these Thursday posting times the same for every niche?

The times mentioned above are considered the best times to post on TikTok on Thursday, 2025 (in general). If you’re just starting out, these are great windows to begin with.

But the timings mentioned are not niche specific.

Here is the table mentioning some niche-specific timings.

Social Media Platform Size
Facebook 3.05 Billion
YouTube 2.70 Billion
TikTok 1.93 Billion

4. What matters more: the “timings” or consistency, or content quality?

Consistency is the most important factor for growth. After that, content quality matters, and then the timing of your posts.

5. What are the worst times to post on Thursday?

There is no such thing as the worst time. These are the times when people are least active on Thursday.

Day Worst Time to Post
Thursday 12 a.m. – 7 a.m.
Thursday 10 a.m. – 11 a.m.

Conclusion

If you are starting out on TikTok, then posting at the best time to post on Thursday can be a good idea. But gradually, you should observe and find out your own best times to post on TikTok on Thursday.

best time to post on Thursday

Posting at the correct time can give you a boost. But consistency and high-quality content will take the lead in the long run.

But is being consistent that easy? In the midst of all the work and daily routines, taking out time for TikTok can be difficult.

That is why we have developed a free post generator tool that creates fully customized posts and videos; for your brand. Try it here.

Also, would you like to learn the best time to post on Instagram on Thursday? Click here.