Have you ever seen a social media platform create its rival? This sounds very dramatic, right? But strangely, this has happened recently. In 2019, while working at Twitter, its CEO, Jack Dorsey, started working on Bluesky as a side project.

However, just before Elon Musk took over Twitter, Jack Dorsey quit Twitter, along with Bluesky. And today, Bluesky is said to be one of the top competitors of X (Twitter).

Some people say that Bluesky, even being a new platform, is performing well and can outnumber X (Twitter). Is this true?  Let us debug it all here by looking at Top Bluesky statistics.

The most important thing that we found was that people loved the idea of not being controlled by any algorithm. Yes, Bluesky lets you decide your Algorithm.

Did you know that Bluesky has 50 k + custom feeds?

Famous people and new users have been joining Bluesky and staying there. Are you there on Bluesky? Or do you find joining new social media platforms and managing all social media platforms difficult?

You can create a free account with us and manage everything in one click.

But before that, let us debug the popularity of Bluesky via its stats. Let’s learn all the Bluesky user statistics and see why Bluesky can challenge X (Twitter) and Threads.

How Many People Use Bluesky?

This is the first question that pops into anyone’s mind while looking for Bluesky statistics.

  • As of July 2025, Bluesky had approximately 38 million users.
  • As of June 2025, daily active users are 4.1 billion.
  • 11% of registered users are using the app daily.
  • If the growth rate persists like this, Bluesky might reach 84 million users. Here is a table showing that.
Date Projected Users (Millions)
December 2025 53
December 2026 84

Bluesky statistics

  • Approximately 1 user joins Bluesky every second

Timeline of Bluesky growth

Here’s a able that represents the timeline of Bluesky’s growth from scratch:

Date Milestone
2019 Twitter initiated the Bluesky project to explore decentralizing Twitter.
Early 2021 Bluesky was in a research phase with 50 people working on the protocol.
August 2021 Jay Graber was hired to lead Bluesky and develop the “Authenticated Data Experiment” (ADX) protocol.
October 2021 Bluesky became an independent company called Bluesky Social.
February 2023 Bluesky launched in invite-only mode on iOS beta.
September 12, 2023 Bluesky officially reached 1 million users.
September 16, 2024 Bluesky reached 10 million users, with rapid growth in the weeks before.

Why is Bluesky growing so fast?

  • The main reason behind Bluesky’s growth is dissatisfaction with X (Twitter)
  • People have not liked the changes implemented by Elon Musk and have moved to Bluesky instead.
  • Also, people have loved the idea of a decentralized approach in Bluesky. This has made Bluesky a transparent, innovative, and secure social media.

What is the growth rate of Bluesky?

Here is a table showing the growth rate of Bluesky users

Date Bluesky Registered Users (Millions) Growth (Millions)
September 15, 2024 10
October 19, 2024 12.11 +2.11
October 24, 2024 13 +0.89
November 13, 2024 15 +2
November 20, 2024 20 +5
December 19, 2024 25.9 +5.9
January 4, 2025 26.31 +0.41
January 14, 2025 27.44 +1.13
January 29, 2025 30 +2.56
May 20, 2025 35.98 +5.98

Bluesky achieved its all-time high growth around Nov 2024, around the US election period. We can say that political development has been a factor in Bluesky’s growth.

Date Users (Millions)
Late October 2024 13
November 2024 24.8
December 2024 25

How many website visits does Bluesky get?

  1. The Bluesky website gets 196 million website visits per month, of which 41.3 million are unique visitors.
  2. So, we can say that Bluesky gets 21% unique website visits.
  3. According to Semrush, it received 362,000 visitors in November 2024.
  4. The USA gives the highest website traffic to Bluesky. Here is a table showing the website traffic to Bluesky.
Country Percentage of Website Traffic
United States 48.13%
United Kingdom 6.07%
Japan 4.91%
Brazil 4.65%
Canada 3.89%

Bluesky

How Many People Use Bluesky in the USA?

Do you know that Bluesky gets the highest traffic from the USA?

  • Bluesky has around 6.2 million daily active users and roughly 18.3 million monthly active users in the USA.
  • Four months after the launch of Bluesky, 40% of installs were from the US alone
  • Every 2/ 5 Bluesky users are American

Which age group uses Bluesky the most?

  • The age group of 18-24 uses Bluesky the most
  • Almost 1/3 of users fall under this age group.
  • Here is a table showing the data
Age Group Percentage of Bluesky Users
18 to 24 35.02%
25 to 34 27.67%
35 to 44 14.67%
45 to 54 10.03%
55 to 64 7.74%
65+ 4.92%
  • Maximum Bluesky users are youngsters

Which Gender uses Bluesky the most?

  • Male users dominate Bluesky.
  • Over 60% of Bluesky users are male

Gender uses Bluesky

How does Bluesky get traffic?

  • 62% of visitors use the “bluesky” keyword through search engines to visit Bluesky
  • Here is a table showing the traffic sources of Bluesky
Source Share of Traffic
Direct Traffic 74%
From Twitter 70%
From Linktree 42%

Which country uses Bluesky the most?

  • Americans use Bluesky the most. The highest number of users is from the USA.
  • Here is a table showing the percentage of users from various countries.
Country Percentage of Users
United States 55.7%
United Kingdom 6.97%
Japan 6.75%
Canada 3.05%
Brazil 3.01%

How much time do people spend on Bluesky

  • On average, a Bluesky visit lasts 10 minutes and 35 seconds( as of Nov 2024)
  • Each Bluesky user visits approximately eight pages per session.
  • Also, Bluesky has a bounce rate of 37.8%.

How do people engage with Bluesky?

  • 1.18 million posts have been made on Bluesky (as of March 2025), almost 35 posts/per user
  • 48 % of users create their posts on Bluesky. (as of Nov 2024)
  • Bluesky users have followed accounts 1.1 billion times and liked posts 1.1 billion times
  • Over 280k DMs have been sent on Bluesky. Bluesky launched DMs in 2024.

How many Followers each user has on Bluesky?

  • Here is a table showing the follower count per user.
User Group Percentage of Users
Users with a single follower Around 50%
Users with over 10k followers 0.01%

How many times was the Bluesky app downloaded?

  • As of April 2025, the total monthly downloads of Bluesky on Google Play and App Store combined reached 88 million
  • Here is the table showing the total downloads of the Bluesky app
Month & Year Bluesky Downloads (Millions)
February 2023 0.02
March 2023 0.09
April 2023 0.58
May 2023 0.25
June 2023 0.09
July 2023 0.62
August 2023 0.32
September 2023 0.47
October 2023 0.63
November 2023 0.41
December 2023 0.51
January 2024 0.18
February 2024 1.25
March 2024 0.16
April 2024 0.26
May 2024 0.08
June 2024 0.30
July 2024 0.07
August 2024 0.76
September 2024 2.85
October 2024 2.76
November 2024 7.85
December 2024 1.76
January 2025 2.70
February 2025 1.35
March 2025 0.93
April 2025 0.88
  • In November 2024, Bluesky became the #1 app in Apple’s App Store charts.

Does Bluesky generate any revenue?

  1. No, as of now, Bluesky has not generated any meaningful revenue. As it does not run Ads and also does not charge any money from users.
  2. Its CEO, Jay Grabber, also plans to keep Bluesky Ad Free. It is predicted that Bluesky might start charging subscription fees from its users in the future.

How much funding does Bluesky get?

From the beginning, Bluesky was funded by Twitter. But after the separation, It has received fundings. Here is the table showing the data.

Round Date Fund
Seed Funding July 2023 $8 million
Series A Funding October 2024 $15 million
Total As disclosed by the company $23 million

According to some sources, Bluesky is reportedly receiving funding, although it is not disclosing this publicly.

How many employees work at Bluesky?

  1. It is said that Bluesky runs with just 25 employees.
  2. 100 contractors are also working with Bluesky for content moderation.
  3. Bluesky has a remote team. It plans to bring in more employees in the future.

Bluesky vs X (Twitter)

  • Bluesky is considered a competitor of X (Twitter) as it offers the same interface and feel that X (Twitter) used to provide earlier.
  • As it is also known that Bluesky was founded by Jack Dorsey, who was the co-founder of Twitter, so people are very keen to understand how Bluesky is giving competition to X (Twitter). Let’s compare the two platforms.
  • As Elon Musk’s influence increased over X (Twitter), many people were not happy. They left X to join Bluesky.
  • Some even say that refugees of X(Twitter) have joined Bluesky.
  • 7 Million X(Twitter) users have been between the years 2022 and 2025.
  • Even from the invite-only stage of Bluesky, it gained about Three Million users, and its growth has been speedy since then. Also, about 4 months after launching Bluesky, 40% of installs were from Americans.
  • When Elon Musk removed the block on X (Twitter) and allowed the banned people to use X again, many users were unhappy. It is said that approximately 1.2 million people have left Twitter and joined Bluesky.
  • When X (Twitter) was banned in Brazil, Bluesky gained about 3 million users.
  • The significant boost to Bluesky came during the US elections. Many journalists, liberals, influencers, and academics departed X and registered on Bluesky in the weeks after the 2024 election.
Period Bluesky Growth X Platform Decline
Oct–Dec 2024 +2.5 million (total) −2.7 million active U.S. users

Bluesky Growth

  • The news influencers on Bluesky rose from 21% before Election Day to 43% by March 2025.
  • The engagement rate on Bluesky is 10x higher than that of Twitter.
  • The average Bluesky visit lasts for 10 minutes and 35 seconds, which is just under X (Twitter), 12 minutes and 1 second per visit.
  • In comparison, X users visit around 50% more pages (approximately 12 per session) than Bluesky.
  • In November 2024, Bluesky became the #1 app in Apple’s App Store charts, with rival Threads in the #2 spot.
  • Observing Bluesky Statistics, we can say that as a new social media platform, Bluesky is doing well, but it is still far behind X (Twitter) in terms of the number of users.
Platform Number of Users (Millions)
X (Twitter) 500
Bluesky ~38

Are famous people present on Bluesky?

Yes, many famous celebrities, politicians, journalists, and influencers are present on Bluesky.

  • Bluesky’s own account is the most popular on the platform with over 28.4 million followers. Here is the table showing the famous people and their follower count on Bluesky
Personality Occupation Followers
Alexandria Ocasio-Cortez Politician 2.15M
Mark Cuban Businessman 1.49M
George Takei Actor, author, and activist 1.28M
Mark Hamill Actor 1.28M
The Onion Satire news organisation 1.27M
The New York Times Newspaper 1.22M
Rachel Maddow Television host and commentator 1.08M
Stephen King Author 1.07M
MeidasTouch Progressive online media network 1.01M
NPR Public broadcasting nonprofit 922K

The ifs buts and pitfalls of Bluesky

  1. Many people have considered Bluesky as an antidote to X(Twitter). But Bluesky is far behind the numbers. During the US elections, it showed a growth percentage of 189% but today the growth curve has flattened and is at 10%.
  2. Bluesky has been very strict with moderation. Many users have been banned without any proper reason, and no help or support is available from Bluesky regarding the ban.
  3. Also, if you get banned on Bluesky, all your content can be wiped out by Bluesky. This is the exact opposite of what Bluesky has been telling users: that they do not have control over their data.
  4. More celebrities and personalities are present on other platforms. So, people are interested in being on different platforms instead of Bluesky.
  5. Despite the pitfalls, Bluesky has been a platform where users have been increasing slowly and steadily.

FAQs

Is Bluesky free?

Yes, Bluesky is free as of now, but it is predicted that it will start a subscription model very soon to generate revenue.

When was Bluesky launched?

Bluesky was launched in February 2023 as an invite-only iOS beta, and it was later released on Android in April 2023.

Why is Bluesky gaining popularity?

Bluesky is gaining popularity due to the following reasons:

  • Users can choose their own Algorithm. For example, if you want to see politics, you can filter only politics — no central algorithm controls your feed.
  • It is built on the AT Protocol (Authenticated Transfer Protocol), allowing anyone to take their data and move away from the platform.
  • There are no ads on the platform, so users are not irritated by interruptions.
  • The platform is known for meaningful and thoughtful content, without drama or heavy marketing.
  • Many people are tired of conventional platforms like X and Meta, where algorithms dominate the feed.

Who owns Bluesky?

Bluesky is owned and run by Bluesky Social PBC, a U.S.-based public benefit corporation. Its majority stake is held by CEO Jay Graber.

Key Takeaway

Bluesky is a breath of fresh air for those who want meaningful content and avoid drama. It is growing steadily and could become strong competition for X (Twitter) and Threads in the future.

Seeing Bluesky’s statistics and popularity, it’s clear that being on the platform is essential. Do you want to know how massive Facebook, Instagram, and other social media platforms are? Keep reading our blogs.